Archive for April, 2013

Time Management is Key When Working From Home

Friday, April 26th, 2013

Time_MP900385402 (2)Working from home is considered by many to be the best of two worlds. After all, you can set your own hours, as well as your own dress code, and there is no commute. Sweats and a t-shirt is often the attire of choice. Shoes are optional.

The danger of this relaxed lifestyle is that as a work-from-home professional, your performance is expected to be at the same or higher level as your brick and mortar competition.

To maintain a certain level professionalism I’ve established guidelines that have help me manage my time.

  1.  Establish a specific starting and stopping time. My website lists my hours. This is as much for my benefit as it is for my client’s benefit. It establishes a guideline. As with many entrepreneurs, I am a workaholic. This is especially true if, like me, you’re fortunate enough to make a living doing what you love. Time has a way of getting away from me. Setting hours – and then adhering to those hours – reduces the possibility of burnout.
  2. Alert friends and family of your schedule. The downside of working from home is that you’re always home. Friends and family may want to take advantage of this convenience by dropping by unannounced or asking you to do errands for them during the day because they’re working and you’re home. Setting a firm schedule and adhering to it should send a message to friends and family that you’re serious about your business.
  3. Schedule your daily tasks in advance. Scheduling tasks in advance allows you to structure your day and it will allow you to stay focused. Scheduling in advance also ensures that your priorities are in order. A good process is to prepare the schedule for the next day at the end of each day.
  4. Schedule breaks during your day. It’s important to schedule breaks during the day. Schedule a lunch break just as you would if you were working in a traditional office. Breaks during the day relieve stress which should translate into improved productivity.
  5. Manage your activities. It’s easy to have the mindset that you can prepare meals, do the laundry, and a host of other activities during the day and take care of your clients in between. At the same time, it’s important to give your client what they’re paying for – your undivided time. The better alternative would be to schedule a specific time – for example from 1:00 to 3:00 to handle personal activities. This will give you time to focus on work and home responsibilities without neglecting either.

 Could you use some assistance managing your time? Lorraine Castle is a virtual assistant who works with authors, coaches, trainers, attorneys, and speakers to get speaking engagements, write their books, publish their books, and market their books. Contact Lorraine to find out what she can do to help you develop your gift.

Written by Lorraine Castle ©2013 www.castlevirtualsolutions.com

The New Law Business Model for Attorneys

Monday, April 22nd, 2013

Scale-MP900177838 (2)Putting a New Law Business Model in place in your law practice will allow you to:

  • Get your phone ringing on auto-pilot with clients you love to serve;
  • Engage nearly every prospect who calls your office and at higher fees than you have ever commanded before (because you are delivering a service your clients absolutely love);
  • Serve your clients with more depth, more love, more impact and turn them into raving fans while you do it;
  • Retain your clients for life and get paid again and again and again and again;
  • Work a reasonable schedule, spend more time with your loved ones, keep a whole lot more money in your bank account, take vacations and even sell your practice one day.

What is The New Law Business Model?

The New Law Business Model builds on the premise that an attorney can build their practice by doing free presentations to groups of their target market in their local communities. Leads are generated from those presentations.

I can help you build your leads that will transition into lifetime clients by implementing the following proven processes:

  • Researching where your target market ‘hangs out’. As your Legal Marketing Specialist, I will consider and research the publications your target market reads, the websites they visit, the people they go to for help, the associations they participate in, and how to reach them there.
  • Connecting with event planners to identify speaking opportunities for you to get in front of new prospects interested in hearing what you can teach them about your specialty area. As a lawyer and business owner, you simply do not have time to do this on your own.
  • Identifying one key speaking topic that can be presented to organizations. You’re a veritable wealth of information! Selecting just one topic to speak on can be challenging. Through research I can help your identify a topic that will best serve the prospects you’ll be connecting with when you speak.
  • Creating and preparing documents to help you fully leverage the speaking opportunity. I can handle all the logistics and allow you to simply ‘suit up and show up’ at your speaking events. I can prepare documents, handouts, feedback sheets etc… to help you best leverage the event.
  • Following up to book appointments with prospects after a speaking engagement. We all know that follow up is where the money is made. I will follow-up with each and every lead from your speaking event and provide more information, answer questions, and book an appointment in your calendar once a prospect is fully qualified.

This is a very small sampling of ways that  support you with your business development activities.

You can find more information on the services offered by following this link and you can contact me today so that I can help you fulfill your goals by implementing a New Law Business Model in your law practice.

Lorraine Castle is a virtual assistant who works with authors, coaches, trainers, attorneys, and speakers to get speaking engagements, write their books, publish their books, and market their books. Contact Lorraine to find out what she can do to help you develop your gift.

What is an Author’s Assistant?

Saturday, April 20th, 2013

Woman with typewriter.An author’s assistant can ease the pain in the life of a writer. You’ve already done the most difficult part. Your book has been written. So, what are your next steps? This is where an author’s assistant can help. An author’s assistant can help you edit, proofread, and format your manuscript. Additionally, your assistant can research quotes and historical details so that proper credit is given to original content. Your assistant can coordinate your reviews and testimonies. Once your book is published, your assistant can assist in promoting your book and arranging for book signings and speaking engagements.

As an author, you may say that an author’s assistant isn’t doing anything that you’re not capable of doing yourself. That is a true statement. The difference is that all of these activities take time. After pouring hours into writing your book, there just may not be time to give your book the attention that it needs to make it a success. You may have written a best seller, but it will not become a best seller unless it reaches the proper audience. An author’s assistant will provide the platform to introduce your book to the masses.

In addition to the above duties, I can assist with social networking. Managing Facebook, LinkedIn, and Twitter can be cumbersome. There are only so many hours in the day. I can create your author’s Facebook Page and I can manage the updates. Would you like to have an author’s video trailer for your book? Would you like a Newsletter? I can handle that!

Allow me to make your life as an author easier.

Lorraine Castle is a virtual assistant who works with authors, coaches, trainers, attorneys, and speakers to get speaking engagements, write their books, publish their books, and market their books. Contact Lorraine to find out what she can do to help you develop your gift.

The Closed Door

Thursday, April 11th, 2013

Locked-Door-MC900070811A closed door can be a blessing in disguise.

Most of us become upset – or at the least concerned – at the thought of a door being closed in our faces.  We often look at the closed door as a missed opportunity or an obstacle obscuring our free passage.  However, just as a glass of water can be half full or half empty – the significance of a closed door is oftentimes dependent on the perception of the beholder.

I can recall several doors that literally have been slammed in my face.  At the time, the experience was traumatic and painful.  However, in hindsight, the closed door created a barrier between even more painfully traumatic situations and me.  While I realize that hindsight is 20/20, I thank God today for His Wisdom and the closed door!

Life is full of closed doors.  Sometimes I feel like the old game show where the contestant had to guess which door held the prize.  The game show offered the additional option of rejecting all of the doors and going for the cash.  Cash was the sure thing.  The unknown dwelled beyond the closed doors.

We exist on the other side of closed doors with the world appearing to offer the sure thing.  Those who love the Lord know that only He is the Sure Thing!  The beauty is that while we have the same choices that dwell beyond closed doors, as Christians, we have an added advantage.  Matthew 7:7 says, “…knock and it shall be opened unto you!”  So, if you knock and it doesn’t open, does that mean that you should force it open so that you don’t miss an opportunity?  I don’t think so!

In case we missed that revelation, let’s visit Revelation 3:20 where it says, “Behold, I stand at the door, and knock: if any man hear my voice, and open the door, I will come in to him, and will sup with him, and he with me.”  What more could we ask for?

So, the next time a closed door stands before you, don’t swing it open and rush in!  Knock first, then listen.  If you hear the voice of the Lord – enter.  If you don’t hear His Voice, leave the door closed and consider that your blessing in disguise.

Lorraine Castle is a virtual assistant who works with authors, coaches, trainers, attorneys, and speakers to get speaking engagements, write their books, publish their books, and market their books. Contact Lorraine to find out what she can do to help you develop your gift.

Written by Lorraine Castle ©2013 www.castlevirtualsolutions.com